Analyzing Grid Charts
The Grid Task type will produce accompanying charts and tables that are made accessible via the Charts summary overview. Like all Task charting outputs in Recollective, you can filter your results by Segment group or select Participants using the controls in the top right of your page.
Summary Data Tables and Chart Customization
Below the Distribution chart, you'll find Summary Data tables that allow you to customize aspects that will then be reflected in the above chart and can be saved as the default going forward. The first displayed table summarizes the Columns and allows you to see a count and percentage for how many times it was selected.
Response Data Table
Weighting your columns will result in a couple of changes to your output. First, you will get an additional chart that breaks down the weighting for each of your rows (You can review our Task Type: Grid article for more information on what the weighting per row means and how it is calculated). You can also view this Weighting chart with percentage values instead, in which case you just need to hover over the bar for a particular row item to view the average weight:
In addition to your new Weighting chart, each of your summary data tables will now have a column dedicated to weighting. The Columns table simply indicates the weight for each of your column elements as defined during Task setup, while the Rows table indicates the average weight for each row item.
In the following example, since we attributed more weight to elements that were ranked higher, we can order things from highest to lowest based on the average weights. As a result, we can say that price is the most important purchasing factor, followed by durability / quality, brand reputation and aesthetics (which were tied), while product reviews were the least important.